标题：Research on the Path Mechanism and Reconstruction Mode of the Combination of Sports and Related Industries
作者机构：[Chen Fengcai] Shandong Univ Technol, Coll Phys Educ, Zibo 255049, Shandong, Peoples R China.
会议名称：International Conference on Arts, Management, Education and Innovation (ICAMEI)
会议日期：JAN 12-14, 2019
来源：2019 INTERNATIONAL CONFERENCE ON ARTS, MANAGEMENT, EDUCATION AND INNOVATION (ICAMEI 2019)
关键词：Sports industry; industry integration; development; path
摘要：The development of China's sports industry is just in its infancy, and there is still a long way to go from the market integration stage. However, with the continuous development of cross-industry mergers and acquisitions, technological innovation and strategic alliances, the integration of sports industry and related industries, more and more attention has been paid to the integration of sports and sports equipment, sports and media industries, tourism and other industries, which is the trend of the times and is an inevitable development trend. This paper introduces the significance of the integration and development of sports and related industries, the mechanism of the integration and development of sports industry and the prospect of the development of sports and related industries.