标题：Study on Characteristics of Chinese Sports Tourism and Sustainable Development Strategies
作者机构：[Hong Huanzhen] Shandong Univ Finance, Coll PE, Jinan 250014, Peoples R China.
会议名称：International Symposium on Tourism Resources and Management
会议日期：FEB 05-06, 2010
来源：PROCEEDINGS OF 2010 INTERNATIONAL SYMPOSIUM ON TOURISM RESOURCES AND MANAGEMENT
关键词：Sports tourism; Connotation; Characteristics; Sustainable Development;; Strategies
摘要：As a cross-disciplinary subject integrating sports industry and tourism, sports tourism with its unique features of fitness, entertainment, leisure and communication, brings with it a brand-new feelings to human beings, thus having gained rapid development along the development of tourism in recent years, and has gradually been upgrading as a global fashionable tourism activities. This paper, standing from the resource categories and characteristics of sports tourism and its sustainable development, intends to explore the connotations and laws of sports tourism. The article argues that: sports tourism resources can be categorized into sports tourism natural resources and sports tourism humanistic resources; Chinese sports tourism enjoys nationality as well as locality, ampleness as well as seasonal difference, appreciation as well as participation, and professional as well as high-quality. To sustain the development of sports tourism, it is suggested that national macro-regulation shall be reinforced, the building of laws and norms shall be perfected and sports industry and tourism shall be mutually integrated. Besides, the modernized sports tourism brand shall be established and the international-class sports tourism talents shall be trained.